This is a guest post by Garry Conn. This post is a bit short, but what it talks about is really important. In the next post, I plan to write more about SEO and niche sites.
In the business of Internet marketing you should have many best friends. However, one of the more important elements that can give an Internet marketer success are search engines, specifically Google.
The online business world is very similar to the offline business world. Many of the same components in the offline business world apply to online business as well. One of those elements is exposure. In the offline world, is most cases a business owner will have to pay to have his business, products or services exposed to targeted people.
In the online world, you can get ten times the exposure than you would in the offline business world and not even have to pay a dime for it. This free exposure of course comes from search engines. The value of ranking well in search engines in many ways can not be measured.
Search engines give you the opportunity to gain more exposure to your business, products and services. From there, it is your job to creatively present your business to the targeted traffic to gain high conversions.
My advice to you if you’re wanting to gain more exposure in search engines is to carefully invest time into learning more about each search engine. I would strongly recommend learning about Google and reading all the documentation they provide to publishers. Many people feel like SEO (search engine optimization) is a super big mystery and really it isn’t.
Google openly provides all the documentation needed in order for you to rank well in their organic listings. To make things even easier for publishers, Google even provides people with specialized Webmaster Tools. Ultimately before you push forward on any online venture, I strongly recommend that you invest time into learning the basics of ranking in search engines. They are a very powerful and free way to get your business, products and services exposed to thousands of targeted people.
Best Regards,
Garry Conn
www.GarryConn.com
January 11th, 2009 at 4:54 pm
And its real funny how many people just ignore the value of search engine to their sites. I have some of websites that are sitting on the organic traffic and its a big help considering you can just leave it out there. Nice post
January 11th, 2009 at 10:29 pm
I totally agree with you. Especially on niche sites where most of the traffic comes from search engines, SEO is really important. I have lots to share about SEO. I’ll write more about it in the upcoming post.
January 23rd, 2009 at 8:06 am
Wow I have been missing out! Search engines seem essential to grabbing more exposure for my blog.
February 3rd, 2009 at 6:33 am
not to be all pushy but. When’s the next post? (Well duh. I’ll know because I subscribed to them so…. yeah Can’t wait)
April 4th, 2009 at 1:36 am
Great post Garry!
Loved it.
Ganesh, hope to read more like these